Sustainability has already become a central topic for businesses across the world. Cloud computing is allowing contact centers to go greener, and this is the time we should leverage the benefits of today’s technology in order to improve sustainability and reduce our impact on the environment.

The sustainable benefits of cloud computing are impressive. Lower carbon footprint, less energy consumption and reduced electrical waste are some of the advantages when compared to traditional data centers.

contact centers getting more sustainable with cloud computing

A recent Accenture report indicated that sustainability is going to be the new Digital. Companies’ environmental footprints are now being considered by customers, employees, and even investors when making business decisions.

New requirements that will affect companies’ sustainability are now being implemented worldwide. Leaders are focusing on sustainable business strategy and taking important actions to move towards net zero.

Contact Centers are no exception and are trying to change their long-term strategy while transitioning to more flexible ways of operating. The right communication tools and a cloud-based technology enable this transition, for remote data access and storage is supported – which is crucial for homeworkers and modern-day contact centers.

Let’s look at how today’s contact centers are going green with cloud-based solutions.

Cloud computing cuts carbon emissions

The pandemic has affected the society radically and lockdowns have driven an enormous increase in home working, switching the way millions of people used to work – even in call and contact centers.

The travels to the offices were tragically reduced and we have been observing the reduction in people’s carbon footprint by working remotely.

According to the Global Carbon Project, in 2020 carbon emissions dropped by 2.4 billion tonnes due to the new ways of working enforced by the coronavirus. Their statistics show us that around 50% of carbon emission reductions during the peak of the pandemic were a result of reduced “surface transport”.

This is how modern contact centers can be environmentally friendly, especially large ones – contributing to the elimination of morning traffic. Allowing employees to work from home reduces air pollution, greenhouse gas emissions, and gasoline consumption. It considerably reduces the energy required to heat, cool, and light large buildings and run IT equipment.


There is no need for an extensive infrastructure

Contact centers no longer need extensive infrastructures to run their business, only a few essential devices and a good internet connection to run a cloud-based software.

Moving away from the traditional contact center buildings (that featured rows of agents working in shifts and travelling to the offices, typically by car or bus) has been driving sustainability.

It has also been helping to get rid of the high costs of heating, powering, and cooling these large contact centers. A cloud-based technology allows contact center systems to be accessed from anywhere and increasing homeworking means organizations can save on maintaining and powering some workspaces, which can save energy and resources.

Cloud Computing is Sustainable

Sustainability is imperative these days and companies with a sustainable cloud are better positioned to meet green commitments, such as carbon reduction and responsible innovation. The cloud is turning contact centers greener with gains for both the environment and the company and driving a greener economy.

Here are some statistics from Technology Vision 2021:

  • 87% of executives believe the remote workforce opens up the market for difficult-to-find talent and expands the competition for talent among organizations;
  • 90% of utility executives agree that to be agile and resilient, their organizations need to fast forward their digital transformation with the cloud at its core;
  • 65% of Organizations with an average on-premises to cloud migration can achieve a 65 percent energy reduction;
  • 84% Similarly, they can also achieve an 84 percent carbon emission reduction.

Call centers have come a long way in the past decades. With the arrival of cloud technology, they are now more equipped to deal with customers. Cloud-based solutions not only understand the customers’ needs, but they also give successful solutions with increasing advantages for everyone, including the environment.

Contact centers are turning out to be environment friendly, and cloud deployment is the big reason behind it.

How Collab can help you

These days, solutions like Nubitalk, promote a more sustainable approach with a way lower footprint. Nubitalk uses Microsoft Azure services. Microsoft will be carbon negative by 2030 and employees will have cutting-edge, greener technologies that ensure energy efficiency.

We are committed to running our business in the most environmentally friendly way possible, and we encourage our partners and clients to do the same. You can rewatch this video, produced by Collab, where we explain how cloud architecture impacts positively the environment and how it can turn contact centers across the world more sustainable.

Want to know more? Do not hesitate to get in touch with us.