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IDC & Collab

IDC has developed an assessment tool, together with Collab, to measure the level of maturity of a company’s Customer Experience Management. Just answer a few questions about the way you engage with your target audience and automatically receive a free report with recommendations for future decisions.

Turning Work into a Game

Turning Work into a Game

A gamification experience is described by bringing game dynamics into the workplace, making...

Millennials and Brands: How to Appeal and Communicate

Millennials and Brands: How to Appeal and Communicate

When deciding how to appeal and communicate with millennials, it is important to consider that they make up one-fourth of the population, include 79 million people, and have 170 billion in annual purchasing power.

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